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The goal is to create strategies and content that brings your audience together with rich connections, conversations and conversions -- all while boosting your brand awareness. Here’s how we do it.

Paramount Digital Agency

Brands today can’t survive if they don’t keep up with the modern, ever-changing digital landscape.

If your digital presence is lacking, Paramount Digital Agency can help.

You need more than just a stunning site – you need a web presence that drives results.

We create customer-centric websites that turn site visitors into customers. And that’s not all we can do for you digitally. We’re also skilled in SEO, social media, Google and Facebook ads, e-commerce solutions, mobile app development, and lead generation. The goal is to make sure you are poised to take on your competition and win

Strategy

There is no success without a strategy. We’ll shape your digital future with a beautiful business website that makes users happy.

Get ready for new customers. We’ll reach them with captivating content branding, flawless user experience, and targeted marketing that converts leads into sales.

  • Who are your customers?

    • Fulfill your customers’ needs and they’ll always return. Our marketing insights help you intelligently connect with new customers.

  • Creating targeted content

    • From content articles, social media marketing and email marketing, we’ll engage your customers with the right message at the right time

  • How customers discover you first

    • Find new customers for your business with our intelligent SEO strategies

Web Development

55% of consumers shop on their phones and that number is growing. Let’s build out your mobile web experience to boost your sales.

  • Mobile-first approach:

    • Designing and optimizing your online experience for the small screen and work your way back up.

  • User Experience:

    • Positive digital experiences keep customers loyal to your brand. Let us help you smooth out user journeys to provide your consumers with meaningful and enjoyable experiences.

  • User Interface:

    • A clean and intuitive website that is easy to navigate will improve your SEO ranking. We’ll make sure it’s compatible with all devices, submit XML sitemaps, and enhance UI/UX.

Digital Marketing Services in Toronto

E-commerce

Custom e-Commerce development is crucial in meeting your business operational needs as well as serving your audience. Our customization provides the competitive advantage you need over generic site templates.

  • E-commerce solutions

    • Whether its Shopify, Magento, or Woo commerce, we’ll ensure your website is armed with the best e-commerce functionality

  • Responsive web design

    • Keep customers coming back to your website. We’ll ensure fast loading times and responsive screen optimization so your business site looks professional on any device, mobile, or desktop.

  • Support and Maintenance

    • Regular upgrades and maintenance are the main ingredients to running a successful online store. Enjoy peace of mind knowing our professional e-commerce services will keep your website performing seamlessly and professionally.

Digital Marketing Services in Toronto

SEO/SEM

Help customers discover your online business first. We’ll audit your website, analyze your competition, and implement proven SEO strategies to raise your search visibility.

  • SEO Analysis:

    • Be in the top search positions, so customers see your business website first. In this digital era, SEO is absolutely critical in sustaining your business and generating fresh organic leads for immediate and long-term benefits.

  • SEM campaigns

    • Today’s digital landscape is pay-to-play. Our search engine advertisements are a highly cost-effective way to convert leads into sales.

  • Local SEO

    • An extremely powerful tool for small businesses, local SEO is a must. Our checklist includes Google My Business, optimizing online directories, location pages, inbound links, and more.

  • Keyword research

    • We’ll take a deep dive into your website and analyze your niche, short and long-tail keywords, keyword volume & difficulty, search intent as well as evaluate what your competition is doing.

Social Media Marketing

Watch your online store take off with attention-grabbing social media campaigns. Our team will manage all of your social accounts so you can focus on growing your business.

  • Brand awareness

    • Your audience is out there looking for you. Help your customers get to know you by creating compelling content

  • Social Proof

    • Build the social proof that gives your business the public validation it needs to succeed

  • Unique content creation

    • Content is king. We’ll create and post engaging content designed to connect with your audience. Watch as Likes, Shares, and Follows extend your customer base and reach. Platforms include Instagram, Facebook, LinkedIn, Twitter

Content Writing

What you say defines who you are as a business. Let’s craft your best voice. We’ll create influential words that really appeal to your target audience. From product descriptions, site text, microcopy, emails and more.

  • Voice & tone

    • The way a message is said is just as important as the message itself. We’ll shape your company’s professional voice and make it consistent throughout all of your channels.

  • Articles & blogs

    • Informative and entertaining content is an incredibly useful way to attract and nurture new customer leads and increase traffic to your e-commerce website as well as raising your brand visibility.

  • SEO Keyword research

    • In the digital era, SEO is the north star that points customers to your website. The higher you organically rank on search engines, the more customers will discover your business.

  • Copywriting

    • Great copywriting leaves a lasting impression on customers long after they’ve finished reading. We’ll distill all of your brand’s best talking points into descriptive language that sings.

Email Marketing

Email is all about sending the right message to the right person at the right time. Our personalized email marketing campaigns will connect with your audience.

  • Effective Strategies

    • From crafting perfect subject lines, segmenting audiences, efficient automation and A/B testing – our powerful email marketing strategies will get your message in front of the right people at the right time.

  • List Marketing

    • A successful business always has a growing audience. We’ll help build your email list of high-value customers by sending them the right messages at the right time. From opt-ins, sign up forms, welcome emails, and newsletters – get the timely results you need.

  • Maximum email reach

    • It’s very important that your marketing emails make it to customers’ inboxes and not the spam folder. Our email deliverability best practices use email testing, summary, and authentication tools to reach as many high-value customers as possible.

  • Organized Data

    • Organization is an absolute necessity in business. We’ll intelligently group your subscribers into smaller segments based on personalized criteria. This means the right subscribers receive the most poignant marketing based on their interests, purchase history, and more

Graphic Design

We’ll create designs that excite and engage your customers. Covering company brand logos, website pages, marketing materials, email templates, social media and more.

  • Logo & Identity

    • A great logo helps customers immediately connect and identify with your company. More than just an image, logos become everlasting symbols that convey professionalism and trust.

  • Color & Type

    • Using colors or more specifically color psychology helps your customers focus on what you want them to focus on. Choosing the right colors has a huge impact on everything from onsite readability to directing how we think and feel.

  • Illustration & Icons

    • Thoughtfully designed illustrations and icons help create a clean and pleasing user interface and user experience. But they also help customers understand your site to find what they’re looking for.

  • Motion & Interaction

    • Micro-interactions and animations not only look aesthetically pleasing but help reinforce a smooth user experience by giving customers valuable feedback of their actions like what has happened, what the result of their actions will be, and what they should do next.

Digital Transformation

Digital transformation is the integration of digital technology into all areas of business.

  • Process Transformation

    • Revise internal processes

  • Business Model Transformation

    • Fundamentally change the way companies deliver value for customers

  • Domain Transformation

    • Adopt new technologies to redefine their products and services

  • Cultural/Organizational Transformation

    • Embracing a digital-first business culture

Software Development

Process of conceiving, specifying, designing, programming, documenting, testing, and bug fixing involved in creating and maintaining applications, frameworks, or other software components

  • CRM and ERP Implementation

  • Custom Application Development Services

  • QA and Software Testing Services

  • App Maintenance Services

  • API Integration Services

  • IT Security Services

  • Data Backup and Recovery Services

  • Software Deployment Services

  • Infrastructure Support Services

  • Software Migration Services

  • System Integration Services

  • Software Migration Services

  • PLM Services

  • IT Services SLA

  • Internet of Things (IoT)

  • Augmented Intelligence (AI)

  • Augmented Reality (AR)/Virtual Reality (VR)

  • Blockchain

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